Reputation | KME.digital

Casey's Automotive owners with their family

The Power of a Positive Online Review: Casey’s Automotive

by KME.digital in KME News, Reputation February 9, 2018

If you’ve ever conducted an online search for a company, you know that the reviews and testimonials you read are a big deciding factor in whether you will become a customer. One of our clients, Casey’s Automotive, recently went above and beyond to fix one of their customer’s cars so they could say goodbye to […]

Cartoony graphic of an airplane in a knot

United’s PR Disaster & Lessons in Reputation Management for SMBs

by KME.digital in Reputation April 18, 2017

By now, you’ve either seen the video or heard about it. If you haven’t, here you go. United is experiencing a PR disaster the likes of which we rarely see. Not only did things go terribly wrong for the airline, they went viral. Outrage swept Reddit, Facebook, Twitter, LinkedIn, the blogs, news websites, radio, and print. […]