Does Your Website Need a Privacy Policy?

The upcoming GDPR privacy regulation change has many business owners wondering what this means for their website—even here in the U.S. Although this change only affects domestic businesses if they serve European citizens, this brings up a fascinating question: does your website need a privacy policy?

The answer is a resounding yes. Privacy policies inform your customers of what data you collect from them and how you plan to use it. This not only ensures their information is protected, but it protects your business in any potential privacy disputes.

At KME.digital, we know how crucial it is to have a comprehensive privacy policy in place on your website. Not every business is the same, and there is no one-size-fits-all approach to writing a privacy policy, so you must write one that is specific to your website and the information you collect from your customers. We’re the digital marketing experts, and we’re here to help you understand why you need a privacy policy, and the best ways to safely and responsibly collect your users’ data.

We love keeping up with industry news and best practices and sharing this news with our clients to ensure they stay ahead of the game. Recently, HubSpot published an insightful article that really dives in to the world of privacy policies and why they’re so important. Read it here!

Lindsay Farris


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