Nonprofit Google Ad Grant Management
Attract traffic to your website and increase brand awareness through Google Grant management services.
Nonprofits must cut through advertising clutter and connect with supporters to survive. Yet constrained budgets and broad demographics can make online lead generation a tall order. Enter Google Ad Grants, an initiative that helps eligible nonprofits boost their online presence through complimentary ad budgets. Northern Virginia organizations can turn to KME.digital for ad management support that secures this funding.
What is the Google Ad Grants Program?
The Google Ad Grants Program awards $10,000 worth of monthly in-kind Search Ads to qualified nonprofits. This support allows nonprofits to connect with potential donors and volunteers on Google Search engine results pages without sacrificing donations. Additionally, these ads come with Google Analytics tracking capabilities to measure campaigns’ effects.
To qualify for the grant, organizations must be a registered charity in the U.S.. They must also hold a valid SSL certificate on their website, and adhere to Google’s Advertising Policies.
Why Hire KME for Google Grant Services?
As a local digital marketing agency, KME.digital can help with:
Grant Acquisition and Compliance:
Account experts can streamline the application process, navigate roadblocks, and ensure you meet preconditions.
Digital Marketing Campaign Management
Our advertising specialists wield their Google Ads knowledge to craft ad campaigns that align with your nonprofit’s mission.
Grant Management
Google stipulates that search ads must maintain at least a 5% click-through rate to retain a nonprofit grant. Our digital marketing team can ensure campaigns exceed that percentage.
Website Optimization
As a comprehensive digital marketing agency, we offer website design, development, and hosting services. Ask us how to enhance user experience and conversions on your site.
Keyword Research
Our professional search engine optimization services identify relevant keywords with high search volume to maximize your reach.
Content Creation
KME’s in-house content marketers can create compelling ad copy and calls to action for your target audiences. Doing so will help drive traffic and motivate landing page clicks.
Conversion Tracking
Our PPC specialists can review conversion tracking metrics, such as donation amounts or submitted email addresses. Additionally, they can leverage industry best practices to evaluate campaign performance and adjust digital marketing strategies for better results.
