Key Themes for GovCons in FY2026: Why Marketing, Advertising, and Business Strategy Must Evolve Now
The FY2026 federal budget has increased to $4.8 trillion, with $1.69 trillion in discretionary funds, but the real story is not just the funding – it’s how the money will be spent. Executive Order 14240 directs agencies toward greater centralization of procurement under GSA, reshaping acquisition through contract vehicles such as IDIQs, GWACs, GSA MAS, […]
5 Ways Government Contracting Businesses Can Target Local Funding
Government contractors (GovCons) have traditionally put significant effort and resources behind marketing to the federal government. However, the current administration’s reallocations have directed numerous federal initiatives – such as the CHiPS Act and Infrastructure Investment and Jobs Act (IIJA) – into state and local channels. Partnering with a Northern Virginia B2G marketing company can help […]
5 Ways that PPC Advertising Can Help Government Contractors
In a competitive market, where government contractors are contending for limited projects, B2G businesses must stand out. Gaining an advantage in the industry means adopting agile and creative solutions that demonstrate your company’s credibility. Pay-per-click advertising and management services can help in this effort. These types of strategies increase brand visibility, attract critical leads, and […]
Summary: Government Spending and Opportunity Outlook for GovCons in FY23
As we head into 2023, uncertainty abounds for our industry. Even now that mid-term elections are largely settled, we must ask: where and how much will the government be spending? What new executive orders can we expect? While nobody knows the answers with certainty, the KME.digital team—a B2G digital marketing agency in Washington, DC—can highlight […]
KME Attends the 7th Annual NOVA B2G Matchmaking Conference #NOVAB2G
On May 7th, 2019, the Greater Reston Chamber of Commerce held their annual #NOVAB2G Matchmaking Conference at the ICPH Conference Center in Fairfax, VA. The purpose of this annual event is to help small businesses and local, state, and federal agencies and prime contractors find partnerships and connections. The Reston Chamber is one of the […]
B2G Strategies for Marketing to Government in the Digital Age – 3 Part Whitepaper
KME.digital announces the availability of a 3-Part whitepaper entitled "Strategies for Business Marketing to Government in the Digital Age“, to assist our Washington DC, Virginia and Maryland-area #govcon community with B2G digital marketing – particularly smaller and mid-sized businesses. What is B2G digital marketing? It’s the practice of applying normally commercial or B2B SEO, digital […]