About Windows on Washington
A family-owned and -operated home service provider based in Sterling, VA, Windows on Washington specializes in window, siding, roofing, exterior door, and gutter installations. They’ve helped homeowners throughout Northern Virginia for over 18 years, delivering exceptional results through transparent customer service and expert craftsmanship.
Their team first approached KME.digital for help improving their organic visibility. Impressed with the results of those efforts, they reached out again to start social media and paid advertising services.
Our Strategy
Windows on Washington originally signed on for a 3-month engagement for SEO, kicking off in January 2023. In September of that year, they expanded to social media and paid advertising (mainly Google Ads and paid social channels) to optimize their online advertising strategy.
To broaden their audience, they sought to drive more leads, lower CPAs, and maximize ROI. KME optimized Windows on Washington’s existing campaigns and tested new campaign types to achieve these ends.
Services Provided
- SEO
- HubSpot Support
- Social Media
- PPC
Our Results
Increase in Total Site Users from the first period
Increase in Site Sessions from the first period
Increase in Page Views
from the first period
SEO Services
Within 3 months of starting SEO services, KME increased Windows on Washington’s Google SERP rankings by 1,984 spots. Further results included:
- Before our services, Windows on Washington ranked in Google’s top 20 results for only 8 keywords.
They are now ranking in Google’s top 20 for 58 keywords. - Before our services, Windows on Washington ranked in Google’s top 50 results for only 30 keywords.
They are now ranking in Google’s top 50 for 96 keywords. - Site Sessions are up 180.9% from the first period.
- Engaged Site Sessions are up 123.6% from the first period.
Google Ads
Furthermore, in just over 2 months of running and managing their Google Ads, KME delivered 86 reported conversions. These led to at least 14 deals made by WoW with an impressive 5,010% ROI reported (after spending just under $8k).
