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PPC Management Services

When people search for certain services they need or want, pay-per-click advertising (PPC) is a form of marketing that allows the ads of a business to appear in the first chunk of search engine results.

Whenever users click on a business’ PPC ad, then the business will “pay-per-click”! As it’s one of the most effective marketing options for businesses, KME has the proven experience to help our clients decide which keywords to bid on that will drive a successful PPC marketing campaign.

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Our PPC Marketing Campaign Process

Target Market (Locations)

Our PPC marketing specialists perform a thorough keyword research to see what phrases users are searching to find services or products related to our clients’ businesses. We compile a list of keywords together as well as your current search ranking for each phrase and submit it to you for approval.

Ad Budget

Clients can choose how much they would like to bid on their keywords. For instance, if they bid lower on a specific keyword, then their ad will score lower in it’s PPC position, so depending on what keywords users are using to find services and products relevant to your business, then the amount you bid on your keywords will vary.
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Establish Client Services

Depending on which services or products you want to run ads for, we will establish this with you first before getting location specific.

Client Keyword Approval

Once those keywords have been deemed as valuable to your business, our team will work with your PPC marketing campaign budget and strategize accordingly.

Business Growth

Once your PPC campaigns have been set into motion by your dedicated Account Manager, you will notice a significant increase in your incoming leads, conversions, and store visits.

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Establish Client Services

Depending on which services or products you want to run ads for, we will establish this with you first before getting location specific.

Target Market (Locations)

Our PPC marketing specialists perform a thorough keyword research to see what words users are searching to find services or products related to our clients’ businesses. We compile a list of keywords together as well as your current search ranking for each phrase and submit it to you for approval.
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Client Keyword Approval

Once those keywords have been deemed as valuable to your business, our team will work with your PPC marketing campaign budget and strategize accordingly.

Ad Budget

Clients can choose how much they would like to bid on their keywords. For instance, if they bid lower on a specific keyword, then their ad will score lower in it’s PPC position, so depending on what keywords users are using to find services and products relevant to your business, then the amount you bid on your keywords will vary.
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Business Growth

Once your PPC campaigns have been set into motion by your dedicated Account Executive (AE), you will notice a significant increase in your incoming leads, conversions, and store visits.

Custom PPC Management Services To Grow Your Business

No matter what your budget is, our team is flexible enough to formulate the best campaign for your business with the following PPC management services:

Search

Search engine PPC is an intention-based strategy that allows you to show up in searches immediately as people search for your product/service.

Display

Our experts will determine the right targeting to ensure your ads are getting in front of the right audience and all popular websites.

Remarketing

Re-engage your website visitors and encourage them to keep your brand in mind with retargeting methods, as it has a higher conversion rate than “cold” ads.

Shopping

For e-commerce businesses, we can help you showcase your products directly on Google’s search result pages.

Mobile

With over half of online traffic being mobile, we optimize ads to show up on the devices where people are searching the most so that users convert more.

Video

We advertise your video content on YouTube, social media, and other video partners in the Google Display Network (GDN).

Social Media

To ensure a positive ROI, we can help you advertise on all social media platforms, including Facebook, Instagram, LinkedIn and more.

PPC Audits

Our certified Google Ads experts can provide you with an audit of your digital marketing campaigns, keywords, and targeting efforts.

Look-A-Like

As Google, Facebook & platforms alike use machine-learning algorithms to create similar audiences from existing data, we create custom audiences from these data lists.
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Encounter the right customers with Google Ads.

Contact us at (703) 585-3321 to learn how you can get the most out of your experience!

Get a PPC Audit Today